What is a SeenRate?

Your next customer probably didn't Google you. They asked ChatGPT, Claude, or Perplexity a question — "best managed WordPress support for agencies", "personal injury lawyer near me worth calling" — and got back a short list of names. Either yours was in it, or the conversation ended before you knew it started.

SeenRate is our answer to the obvious follow-up: how do you measure that?

What the number is

SeenRate is a 0–100 score with three ingredients, weighted by how much they drive whether AI recommends you:

AI answer visibility is the biggest component. We take the prompts your buyers actually ask — generated from your own description and keywords, not a canned template — and run them against ChatGPT, Claude, Perplexity, and Gemini on a schedule. For every answer we detect whether you were named, where you ranked, who was named instead, and which sources the engine leaned on. Because AI answers vary, we sample each prompt more than once and aggregate, instead of screenshotting a lucky result.

Your SEO standing is second. Answer engines lean heavily on what ranks and what's cited. Domain authority and keyword positions feed the blend, because they feed the machines.

Your site's on-page health is third. Schema markup, titles, load performance, security headers — the boring stuff that decides whether an engine can confidently quote you. We grade it automatically and it counts toward the score.

One number, but you can always open the hood: every SeenRate shows its per-engine, per-prompt evidence, and the weights behind the blend.

What the number is not

We're deliberately strict about this, because the AI-visibility space is filling up with hype:

• It's not a ranking guarantee. Nobody can promise you a spot in a language model's answer, and you should be suspicious of anyone who does.
• It's not a one-shot screenshot. A single AI answer is an anecdote. A sampled, scheduled measurement is a trend.
• It doesn't hide its uncertainty. Low-sample results are labeled directional. When we're not confident, the product says so.

Measured, fixed, proven

The score exists to change, not to admire. Every measurement produces a ranked fix plan — schema to add, profiles to claim, content gaps to fill — and each fix you complete is verified: we don't credit your score because you clicked "done", we credit it when a measured signal confirms the fix landed. That's the loop: measure where you stand, work the plan, and prove the lift on the next run.

You can see where you stand right now — the free audit takes about a minute, and a free account measures your SeenRate every week.